There's nothing worse than a keynote presentation being delivered with little or no sense of personality. It's hard to stay focused on the content, when the delivery is dry, scripted and lacks any enthusiasm.
That said, no one delivers a keynote with the goal of being boring. No one wants an audience to feel disconnected and bored. So what's the cause of this apathetic style of presenting.
We'll come to that in just a moment.
On the flip side though - We feel drawn in by comedians because the premise of comedy is so entwined with who they are as a character, either as themselves or a stage persona. We are hooked from the moment they walk on stage to the moment they leave. Why? Because they have stage presence, because their characteristics are entertaining to observe as an audience.
For many performers, their stage persona has gone through years of tweaking and refining. Some like to give their stage persona a name - I've known...
Over the years of being a professional Comedy Magician, I've had several people ask me for advice on presenting upfront. It's known as one of the UK's most feared activities. It causes many to be pushed right out of their comfort zone and weeks of stress in the lead up to the event.
Whether it's entrepreneurs and business owners required to pitch their products and services, charity CEO's looking to communicate their message and impact, or church pastors who are expected to deliver a transformational sermon, week in, week out. The truth is, many of us have opportunities to speak to an audience, but many either resist it, or don't seek to improve the art of presenting upfront.
Whilst I'm not a typical 'speaker', those who have asked me for advice, recognise that there are lots of transferrable skills from the arts. In fact, many professional corporate speakers look to Comedians and performing artists to develop their craft.
There's good reason for this - Any...