Michael McIntyre needs no introduction. With global recognition and as the highest selling artist at London’s O2, there's no doubt of Michaels comedic success. The O2 Arena in London holds an audience of 20,000 people, of which Michael sold out for 28 shows in a row! 

Yet if we put Michaels comedy skills aside, he's still a masterful communicator. 

Watch and enjoy this brilliant clip and then read my reflections on how Michael has skilfully utilised to hold the attention of huge audiences across the world. 

 Engages the audience with a question 

Rather launching into his routine about windscreen wipers, he asks the audience a simple question and confidently hand-signals them to cheer in response. Given that a large majority of those attending will have come by public transport, he's assured of this response. 

Immediately, having been provoked to engage vocally through cheering - the audience has bought in.

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